Category Archives: Stanford

2. Silicon Valley

Chuck Eesley discusses some of the popular theories on why Silicon Valley has succeeded as a startup hub. Take the quizzes and find the rest of the course at eesley.blogspot.com Stanford University www.stanford.edu Management Science and Engineering at Stanford: www.stanford.edu Stanford University Channel on YouTube: www.youtube.com

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11. Customer Development and the Business Model Canvas

Chuck Eesley discusses the customer development methodology and the business model canvas. In this video, he talks about how the scientific method can be applied to the process of entrepreneurship. Also discussed are some examples of ways to run experiments and the value of being balanced between optimism/pessimism and being persistent/flexible. Take the quizzes and [...]

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14. FlightCaster

Jason Freedman, founder of FlightCaster, talks about his entrepreneurial career and lessons learned. He discusses making something people want, the importance of distinguishing good and bad advice and how optimize does not equal iterate. Take the quizzes and find the rest of the course at eesley.blogspot.com Stanford University www.stanford.edu Management Science and Engineering at Stanford: [...]

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18. Acid Test for Entrepreneurs

Henry Wong discusses the acid test for entrepreneurs, and talks about what elements to present when thinking about raising venture capital. Take the quizzes and find the rest of the course at eesley.blogspot.com Stanford University www.stanford.edu Management Science and Engineering at Stanford: www.stanford.edu Stanford University Channel on YouTube: www.youtube.com

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8. Technology Life Cycles and Diffusion

Chuck Eesley discusses technology life cycles and technology diffusion. The typical industry cycles of product and process innovation are discussed. This video also covers some insights that technology entrepreneurs might take away from these patterns when planning their technology strategy. Take the quizzes and find the rest of the course at eesley.blogspot.com Stanford University www.stanford.edu [...]

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7. Brainstorming

Chuck Eesley discusses how to organize productive brainstorming sessions. In this video, he covers the factors that inhibit idea production in brainstorming and how brainstorming is useful in startups. Take the quizzes and find the rest of the course at eesley.blogspot.com Stanford University www.stanford.edu Management Science and Engineering at Stanford: www.stanford.edu Stanford University Channel on [...]

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21. Technology Transfer at Stanford University

Kirsten Leute from Stanford’s Office of Technology Licensing discusses how the OTL works, statistics and how to find a technology from Stanford to license into your startup. Take the quizzes and find the rest of the course at eesley.blogspot.com Stanford University www.stanford.edu Management Science and Engineering at Stanford: www.stanford.edu Stanford University Channel on YouTube: www.youtube.com

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20. Trialpay

Alex Rampell, founder and CEO of Trialpay, discusses distribution channels and partnerships. Concepts such as bidirectional relevance and channel conflict are discussed. Take the quizzes and find the rest of the course at eesley.blogspot.com Stanford University www.stanford.edu Management Science and Engineering at Stanford: www.stanford.edu Stanford University Channel on YouTube: www.youtube.com

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23. Domainr

Eric Case discusses starting Domainr, a domain name search engine, as a side project. He talks about his career, the inspiration for Domainr, and how they have thought about the revenue model. Take the quizzes and find the rest of the course at eesley.blogspot.com Stanford University www.stanford.edu Management Science and Engineering at Stanford: www.stanford.edu Stanford [...]

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24. Ulu Ventures

Clint Korver, a venture capitalist and serial entrepreneur, discusses the Board of Directors. He explains the duties and function of the board as well as the typical structure of board meetings. Take the quizzes and find the rest of the course at eesley.blogspot.com Stanford University www.stanford.edu Management Science and Engineering at Stanford: www.stanford.edu Stanford University [...]

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17. Entrepreneurial Sales and Marketing

Chuck Eesley discusses entrepreneurial sales and marketing, including the role of marketing in defining the target customer and how this choice then drive the go-to-market strategy. The video also goes through metrics for marketing and the role of marketing in driving customers towards the sales and distribution funnels. Take the quizzes and find the rest [...]

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4. Business Model Testing, OAP Projects

Chuck Eesley discusses entrepreneurship as a search for a repeatable, scalable business model. In this video, he discusses the group projects in the class, using the business model canvas, including creating a low-fidelity website and market size analysis. Take the quizzes and find the rest of the course at eesley.blogspot.com Stanford University www.stanford.edu Management Science [...]

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